Gemini Inks Multiyear Bitcoin Deal with Real Bedford FC

Gemini extends its sponsorship deal with Real Bedford FC for another five years.

Real Bedford FC player walking onto bitcoin land.
Created by Kornelija Poderskytė from DailyCoin
  • Gemini has signed a sponsorship deal with a football club.
  • The deal comes after the exchange’s founders invested millions in Bitcoin into the club.
  • The sponsorship money will be paid in Bitcoin.

Cryptocurrency exchange Gemini has signed a multiyear Bitcoin sponsorship deal with Real Bedford football club.

Based out of McMullen Park, Real Bedford FC is an English football club founded in 2002 as a merger between Bedford United and US Valerio. Peter McCormack, the host of the popular podcast What Bitcoin Did, co-owns the club.

Gemini’s Deal with Real Bedford FC

Bedford Independent reported on July 1 that Gemini has signed a five-year sponsorship with Real Bedford FC, about two months after the exchange’s founders, Tyler and Cameron Winklevoss, invested $4.5 million in Bitcoin into the club.


The contract marks one of the longest multi-year shirt sponsor deals outside of the UK’s professional game and seeks to support Real Bedford’s continued success and boost opportunities for underprivileged children in the local community.

Per the report, the sponsorship money will be paid upfront and entirely in Bitcoin.

“Through our investment, Real Bedford’s balance sheet will be fortified with digital assets, giving them advantages on and off the pitch. We can’t wait to see what the club achieves in the coming years,” Gemini’s COO, Marshall Beard, stated.

Gemini’s business relationship with Real Bedford FC began in 2022, shortly after McCormack completed the club’s acquisition on the back of various business ventures linked to Bitcoin.


Since McCormack took the reins, Real Bedford FC has fully integrated Bitcoin into its infrastructure, allowing players to receive payments in BTC and fans to purchase tickets and merchandise using the crypto asset.

Bitcoin exchanged hands at $62,885 at press time after gaining 2.27% in the last 24 hours, CoinMarketCap data shows.

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This article is for information purposes only and should not be considered trading or investment advice. Nothing herein shall be construed as financial, legal, or tax advice. Trading forex, cryptocurrencies, and CFDs pose a considerable risk of loss.

Brian Danga

Brian Danga, a Kenyan crypto reporter, is dedicated to delivering breaking news and updates from the cryptocurrency world. With a background as a Web3 writer and project manager, he recognizes the importance of unbiased reporting. Holding an LLB degree from the University of Nairobi, Brian's analytical skills contribute to his accurate news reporting. His personal interests include cooking, watching documentaries, reading, and engaging in intellectual discussions.