RTFKT, the Web3 subsidiary of Nike, is getting ready to launch its first physical Web3 sneaker. Aiming to combine the physical and digital worlds, the bi-dimensional product takes inspiration from the legendary Nike Mag.
The ’90s icon was released around the same time Back to the Future II hit cinemas. Nike Mag’s Web3 version, the Cryptokicks iRL, is the first advanced smart sneaker that includes such features as:
- Walking detection
- Gesture control
- Wireless charging
- Auto lacing
- Haptic feedback
- Enhanced lightning
Our next-gen innovation drop— RTFKT (@RTFKT) December 5, 2022
Cryptokicks iRL 👟⚡️
1st native web3 sneaker
Combining decades of @Nike tech 👨🔬
& RTFKT vision to merge worlds 🌎🌐
Details & FAQ: https://t.co/0I5cwrd8bb pic.twitter.com/A1jP8xg0NZ
How to get Cryptokicks iRL
The new Nike X RTFKT sneakers are limited to 19,000 copies. Four colors can be chosen – Stone, Ice, Blackout, and Space Matter. Firstly, the NFT enthusiasts looking to grab some of the Cryptokicks iRL will have to register on RTFKT and connect their crypto wallet. Registration opens on December 7th, 2022. According to the official website, the minimum requirement is to have at least 0.5 Ethereum (ETH).
However, for those who hold Lace Engine NFTs, there will be a dedicated private mint on December 12th, 2022. Hence, crypto lovers would have to purchase the NFT first, while the physical version of the sneakers will be shipped soon after. Ultimately, every physical Nike Web3 sneaker will have RTFKT’s WM Chip implemented, which connects both the physical and digital products via the RTFKT mobile app.
I spent $4000 on 2 MNLTH2s for a $100 to $300 discount on some shoes. This is how you trade people 👌 @RTFKT #NFT #RTFKT #Shoes— Crypto Gorilla (@CryptoGorillaYT) December 5, 2022
I'll still buy em tho pic.twitter.com/l3NQ3FCiz5
On the Flipside
- The Web3 physical sneaker won’t be delivered outside the US, which caused immense backlash and disappointment on Crypto Twitter.
- For instance, some crypto enthusiasts bought NFTs worth thousands of dollars to get the $130 discount for Nike’s Web3 shoes, not knowing they won’t be delivered overseas.
Why You Should Care
Nike is the most prominent fashion brand in Web3, having scooped up $185 million in revenue in its debut year through several successful NFT collections.
Learn more about the latest Web3 fashion trends:
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