Move-to-Earn App Walken Surpasses 2 Million Registered Users

Move-to-Earn App Walken Surpasses 2 Million Registered Users
  • Move-to-earn app Walken has doubled its registered users since April.
  • Move-to-earn remains an opportunity to onboard users to Web3.

The market downturn has hurt many areas of the crypto industry. However, it is not deterring the growing interest in move-to-earn technology.

One move-to-earn project has noted substantial community growth despite the crypto market downturn. Walken, an app that combines move-to-earn with gaming, has surpassed 2 million registered users.

Walken uses motion detection to capture the number of steps each user makes. It then uses that information to reward users with WLKN tokens, which users can spend in the in-app game or exchange for NFTs.

Developers boast that Walken demonstrates how blockchain technology can help promote a more active lifestyle. They also say that most of their users are new to the crypto ecosystem, which means that Walken is helping onboard new users to crypto.

The app first surpassed a million registered players back in August of 2022. One quarter later, that amount has doubled. The success of Walken can be attributed to several factors.

The app has a convenient user interface and no entry barrier, allowing anyone to join, regardless of their gaming or crypto experience. For instance, Walken users don’t have to make any payments to start earning tokens. In fact, they don’t even need a crypto wallet.

Moreover, move-to-earn remains one of the areas that remains a substantial opportunity for onboarding Web 2.0 users to Web3. That is especially true during a market downturn, when users are attracted to projects that don’t require a monetary investment.

On the Flipside

  • Move-to-earn faces some criticism with regard to user privacy and data security.

Why You Should Care

Move-to-earn apps like Walken can help onboard more users to crypto, benefiting the entire crypto ecosystem.

Learn more about move-to-earn and why it is so popular:
Move-to-Earn: Passive Income While Jogging

Read more about popular upcoming move-to-earn projects:
Top 10 Move-to-Earn Projects to Try in 2023

This article is for information purposes only and should not be considered trading or investment advice. Nothing herein shall be construed as financial, legal, or tax advice. Trading forex, cryptocurrencies, and CFDs pose a considerable risk of loss.

Author
Alex Costa

Alex Costa is a crypto writer and investor specializing in researching, analyzing and reporting on promising small-cap projects that are gaining traction in the industry. He has been in crypto since 2018, when he began looking for hidden gems in crypto. Today, he is dedicated to finding the next top performing NFTs and tokens.