As cryptocurrency markets continue to evolve beyond speculative trading, MultiBank Group, one of the world’s largest financial derivatives providers, is entering the crypto space with the launch of the $MBG Rewards Program, marking a notable step in the growing convergence between traditional finance and blockchain technology.
Record Trading Volume Underscores Commitment
With $55.85 billion in daily trading volume, MultiBank signals deeper institutional interest in digital assets.
Sponsored
The company, headquartered in Dubai, reported a record $55.85 billion in daily trading volume on April 3, 2025.
That figure places it among the most active institutional players globally, underscoring how legacy financial firms are beginning to move beyond observation and into active participation in the crypto market.
Looking ahead, MultiBank aims to reach $550 billion in daily trading volume by 2030, a target that reflects its long-term commitment to integrating digital assets into its broader financial operations.
Inside the $MBG Rewards Program
The newly launched $MBG Rewards Program allows users to earn tokens ahead of a planned Token Generation Event (TGE).
Participants can complete tasks and challenges within the platform to accumulate token allocations—an engagement strategy aimed at both familiarizing users with the system and building early traction for its ecosystem.
Unlike many crypto startups that begin with whitepapers and speculative roadmaps, MultiBank enters the space with an established customer base of over 2 million users and a $275 million profit as of 2024.
Its approach appears focused on leveraging institutional credibility while experimenting with Web3 mechanics like token incentives and community-based engagement.
A Shift Toward Sustainable Engagement
The program is open to both retail and professional users and is positioned as part of a broader digital finance strategy.
Its design ties token rewards not to speculative behavior but to active participation in a regulated financial environment, reflecting a shift toward more sustainable crypto engagement models.
Why This Matters
The move aligns with a larger trend of financial institutions embracing Web3 technologies. As global regulatory frameworks continue to evolve, firms like MultiBank are testing new models that merge compliance, scale, and innovation, potentially reshaping how crypto platforms operate in the coming years.
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