Ubisoft Becomes the First Big Gaming Studio to Bring NFTs to Its Games. Mass Adoption Has Begun!

Nobody expected that the first move to put words into action would happen quite so soon.

Everybody expected it, but nobody believed it would happen so fast. Ironically enough, Steam’s nonacceptance of games featuring NFTs led to the opposite of the intended outcome. Well, not really… It’s just that Mark Zuckerberg’s influence is much stronger than Gabe Newell’s these days. 

In the wake of Valve’s announcement, it became a matter of time as to how quickly the gaming industry’s giants would begin implementing NFTs into the traditional gaming sphere, especially after Ubisoft, Electronic Arts, Konami, and Square Enix expressed their appreciation for blockchain as a top-notch gaming technology. 


However, nobody expected that the first move to put words into action would happen quite so soon! On December 7th, Ubisoft – the titan developer of such leading series’ as Assassin’s Creed, Prince of Persia, Far Cry, Watch Dogs, the entire span of the Tom Clancy collection, and many others – announced their first foray into NFTs would drop in their new AAA game: ‘Ghost Recon: Breakpoint.’

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Nazar Kuzmyn

Nazar Kuzmyn is an audience editor at DailyCoin, responsible for SEO aspects of the publication, long-form content, and the daily newsletter. He has experience in marketing copywriting and journalism, and his educational background includes a Bachelor's in International Relations and a Master's in Journalism and Media Industries. He currently lives in Vilnius, Lithuania, and enjoys attending live concerts and playing indie video games in his free time.