- OpenSea has announced a series of new tools to be rolled out on the NFT marketplace.
- The Drops features will reportedly enhance the NFT minting experience for creators on the marketplace.
- The features will be made available for select creators in the coming weeks.
On February 2nd, 2023, leading NFT marketplace OpenSea announced its next phase of Drops for NFT projects launching on the platform.
We’re excited to start rolling out the next phase of💧Drops on OpenSea💧a product we’ve been working on for the past few months! https://t.co/rRydH289Vq 🧵 ⬇️— OpenSea (@opensea) February 2, 2023
The company has reportedly worked with 20 teams over the past few months to build a “best-in-class Drops experience.” The new venture will reportedly provide select creators with multi-stage minting phases, allowlist support, personalized landing pages, and more.
OpenSea has invited interested partners to request early access to the toolkit on the official website.
What’s Inside the Toolkit?
Storytelling and community-building are intrinsic prerequisites for NFT projects to resonate with audiences. As a result, OpenSea is looking to place greater emphasis on “rich storytelling elements,” tweeting:
“The first version of Drops offered select partners the ability to launch their collections in partnership with OpenSea — including an immersive drop experience to showcase their project, brand, and art.
The next phase of the Drops feature is set to give creators the tools to manage their minting experience, including deploying smart contracts and configuring drop mechanics. NFT projects using OpenSea’s new features will be able to tell their unique stories “with all of the sizzle and none of the work required of a custom web page.”
According to the announcement by OpenSea, the NFT marketplace aims to present any project with the option to drop collections across any OpenSea chain, providing an “immersive, safe storefront,” without advanced “technical resources or expertise.”
OpenSea has been experimenting with personalized landing pages for NFT drops with new releases from CLOUDMACHINE, Probably a Label, and more. The drops include features like videos, image galleries, and details on utility and project roadmaps.
The official OpenSea Twitter account has stated that the self-serve “WYSIWYG” features will be available to select creators in the coming weeks as they will add more features before opening up to the public.
5/ We’ll be gradually opening up the experience to select creators over the coming weeks as we add more features along the way.— OpenSea (@opensea) February 2, 2023
Visit https://t.co/rRydH289Vq and apply to be one of the first creators to use these self-serve tools!
Although the NFT marketplace is taking necessary action to enhance the experience for creators and users on the platform, OpenSea has received criticism regarding controversies like fake NFTs minted on the platform and allegations of insider trading.
On the Flipside
- OpenSea’s personalized landing pages and hardline stance on creator royalties could be a step forward in the evolution of the NFT market.
- The community anticipates seeing whether OpenSea will roll out more community-centric features following serious critique.
Why You Should Care
As one of the most prominent NFT marketplaces, OpenSea’s new features could help propel the mainstream adoption of NFTs by making the creation and release process more accessible and efficient.
Read more about royalty policies for creators on OpenSea:
OpenSea Launches Tool to Enforce NFT Royalties for New Collections
Read more about fake NFTs listed on OpenSea
More Than Two-Thirds of NFTs Minted on OpenSea Are Fake – How Can You Verify Yours?